about me
i'm a mechanical engineering and eecs student at uc berkeley interested in how products are shaped by the people who use them.
i care about the gap between consumer behavior and technical execution — from tracking social media trends through content creation to building systems that stay intuitive for users and practical for engineering teams.
my work lies in that intersection between building tech for users and growing the product to reach them.
my philosophy is alignment: how something works, how it’s used, and why it exists in the first place.
shipping isn't a race; it's the link between user to engineer to market.
most recent work:
growth lead @
application demo video!
fivew: social platform for ai research
- led a data-driven growth strategy resulting in 300%+ follower growth and 5,000+ organic impressions
- ran targeted outreach campaigns across AI/ML research labs and online communities to drive early user adoption
- created the Y Combinator demo video and core brand assets to increase visibility during a critical phase
content creation
connecting with an audience by telling honest stories about studying abroad, adapting to new cultures, and navigating early career paths.
- documented life as an international student at uc berkeley across multiple platforms
- built a personal brand around cultural perspective, growth, and early-career exploration
- reached 350,000+ total views and 50,000+ likes across social channels